—Led the full Webflow → Next.js migration across 15+ pages — +50% conversion uplift, −30% checkout drop-off, +40% organic traffic.
—Built programmatic SEO pipelines in Python (SEMrush + PageSpeed APIs) for long-tail commerce queries, plus a Strapi pipeline so marketing shipped campaign pages independently.
—Engineered analytics dashboard widgets (React, Spring Boot, MUI) serving 500+ enterprise brands including GroupM, McDonald's, and Coca-Cola.
impact = { conversion: "+50%", organic: "+40%", pages: "15+", brands: "500+" }